Tomer joined Tidhar in 2019 as VP of business development in the income-producing office sector, and was one of the leaders in establishing the joint venture between Tidhar and Harel. As CEO of the initiative and yield division at Tidhar, he is responsible for the group’s initiative arm for the income-producing residential sector. Tomer graduated from Reichman University (formerly IDC) in Herzliya with a bachelor’s degree in law and business administration. Tomer was born in 1976, and currently lives on Moshav Rinatya with his wife and three sons. He came to Tidhar because of the great challenges in building the initiative division that has been based on 30 years of Tidhar’s work. He dedicates his free time outside of work to swimming and spending time with family.